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Propulsão

Advertising agency · Marituba, Pará · Serving all of Brazil

Your ad shows up for people already searching for what you sell.

Propulsão plans, builds and manages campaigns on Google Ads, Meta Ads and Bing Ads. We structure the account, fix the landing page, install conversion tracking and work on the campaigns every week. At the end of the month you know how much you invested, how many enquiries arrived and which channel each one came from.

  • Tax ID 45.364.190/0001-64
  • Trading since 2022
  • No lock-in contract
Where your ad shows up

Someone types this into Google:

appliance repair near me
Sponsored

www.suaempresa.com.br

Your Company — Same-day service, quote on the spot

In-house team, written warranty and booking by WhatsApp. Request your quote.

  • Search, Display, YouTube, Shopping and Performance Max
  • Negative keywords so budget is not spent on the wrong clicks

Before you hire

Before you spend the first real

There are two ways for a company to reach people who have never heard of it. The first is to wait: publish content, earn referrals and slowly climb the search results. The second is to pay for placement and appear today. Paid media is the second one, and it has a specific advantage: you choose the moment you want to be present.

On search platforms that moment is the query. When someone types “dentist near me”, the person has already decided they need a dentist. All that is left is choosing which one. On social platforms the situation is different: nobody opened Instagram to buy anything, so the ad has to create the interest from scratch. Different mechanics. They call for different copy, different images and different expectations.

What decides how much you pay per click

On search platforms, the amount you pay per click does not depend on your bid alone. They also assess the quality of the experience: whether the ad copy matches the query, whether the landing page delivers what the ad promised, and how often people click that ad. The better that combination, the lower your cost per click tends to be for the same position.

In practice, advertising without fixing the landing page is expensive twice over. You pay more for every click and convert fewer of the clicks you get. That is why, in our process, the landing page is adjusted before any campaign goes live.

Why tracking comes before launching

A campaign with no tracking installed produces numbers you cannot decide anything with. You see clicks and impressions, but you never learn which keyword, which ad or which audience produced a real enquiry. Without that, optimisation becomes guesswork. And the platforms themselves, which now distribute budget automatically, are left with no signal to work from.

So we install conversion tags before switching campaigns on: form submitted, WhatsApp click, call started, purchase completed. From then on every decision rests on something. Worth stating plainly: results vary with sector, competition, budget and how quickly your team answers enquiries. So we do not promise a number of sales. We promise method, transparency and continuous adjustment.

Diagram of the customer path: search, ad, landing page, enquiry and sale 01 Someone searches or browses 02 They see your ad 03 They land on your page 04 They request a quote or message you Your team answers and sells
Every stage loses people. Management work is about reducing the drop between stages, not just buying more clicks.

Services

What we actually do

From opening the account to the monthly report. You do not need to understand the platforms; you need to know what the investment returned.

Google Ads

Showing up at the moment someone is searching is the shortest path to a sale. We structure the account by search intent, separating people ready to buy from people still comparing prices.

  • Search and Performance Max
  • Display and YouTube
  • Google Shopping for e-commerce
  • Calls and directions for local business

Meta Ads

Instagram and Facebook are used to create demand among people who were not searching yet, and to win back those who visited your site and never came back.

  • Feed, Stories, Reels and Marketplace
  • Custom and lookalike audiences
  • Remarketing and product catalogue
  • Click-to-WhatsApp message campaigns

Bing Ads

Microsoft's network usually has fewer advertisers competing for the same space in Brazil. In several sectors that results in a lower cost per click than Google Search.

  • Bing, Yahoo and DuckDuckGo
  • Import from your Google Ads account
  • Well suited to B2B, services and industry
  • Low-risk complementary budget

Marketing consulting

Positioning diagnosis, offer definition and choosing the right channel before a single real is spent on advertising.

  • Competitor and pricing analysis
  • Value proposition and offer design
  • Channel plan and budget split

Landing pages and conversion

A good ad on a bad page is expensive. We adjust the landing page and install tracking so you know exactly what turned into an enquiry.

  • Conversion-focused landing page
  • Conversion tags and Google Analytics 4
  • WhatsApp click and call tracking

Team training

Professional and managerial development training so your in-house team can follow the campaigns and handle the enquiries they generate.

  • On-site or remote training
  • Reading the metrics, for managers
  • Response routine for incoming enquiries

Method

How a project runs here

The order matters. A live campaign with no tracking is money spent without an answer, so conversion setup happens before launch.

Stage 01

Diagnosis

We map the service, the average ticket, the margin and how many customers a month your operation can actually handle. Without that there is no realistic target.

Stage 02

Account structure

Building or reorganising the ad account: campaigns, ad groups, keywords, audiences, copy and the first negative keyword list.

Stage 03

Page and tracking

Landing page adjustments and conversion tag installation. Before going live, we need to be able to count what happens after the click.

Stage 04

Launch

Campaigns go live with a controlled budget, starting with whatever has the best chance of a fast return within your means.

Stage 05

Weekly optimisation

Cutting what spends without converting, reinforcing what works and testing new ads. Every week, not only when results drop.

Stage 06

Report and review

A monthly report in owner's language: spend, enquiries generated, cost per enquiry and what changes next month.

Contract

What is included

To avoid misunderstandings, this is the standard delivery of a paid media management contract with Propulsão.

The accounts stay in your name

Ad accounts are opened under your company registration and remain your property. We work with access you grant us. If the contract ends, the account, its history and its data stay with you.

Monthly report and review call

One report a month covering spend, enquiries generated, cost per enquiry and comparison with the previous period. A meeting comes with it, to walk through the numbers and agree the next step.

A direct line to us

Communication by WhatsApp and email on business days, 8am to 6pm Brasília time. Urgent campaign changes, such as pausing a promotion that has ended, are handled the same business day.

No lock-in contract

A monthly contract with 30 days' notice to end it, from either side. Media budget is paid by you directly to the platforms and never mixes with the management fee.

Client profile

What kind of company does this work for?

If your customer searches or compares prices before hiring, there is a campaign for your business.

  • Clinics and practices
  • Law and accounting firms
  • Local retail and commerce
  • Home services
  • Construction and renovation
  • Industry and B2B
  • Courses and education
  • Online stores

Frequently asked

Questions we hear every week

If your question is not here, message us on WhatsApp. We answer with no obligation.

How much do I need to invest per month?

It depends on the sector, the city and how much competition there is for your keywords. A click for a law firm in a capital city costs far more than one for a neighbourhood shop. So we check the estimated click costs for your segment during the diagnosis and present a budget range before any contract.

Media budget is paid by you directly to Google, Meta or Microsoft. The management fee is separate and stated in the proposal.

How long until results appear?

Search campaigns often produce the first enquiries within days, because they reach people searching right now. What takes longer is stabilisation: usually 30 to 90 days before the account has enough data to bring the cost per enquiry down consistently.

That timeline varies with budget, sector and search volume. We do not work with guarantees of sales volume or ad position, because those do not depend on us alone. They also depend on competitors and on how your team handles the enquiries.

Do you guarantee first place on Google?

No, and be wary of anyone who does. Ad position is decided by an auction on every single search, combining the bid with the quality of the experience, and the competition changes daily.

What we do is work the variables within reach: ad relevance, landing page quality, keyword organisation and continuous bid adjustment.

Do I need a website to advertise?

For most campaigns, yes. The platforms require a landing page that works, loads quickly, opens properly on mobile and clearly states who the company is, what it sells and how to reach it.

If you do not have a site yet, we can start with a simple landing page. In some cases, such as Meta message campaigns or Google call ads, you can start without one, but your reach will be narrower.

Who owns the ad accounts?

You do. We open or configure the accounts under your company registration and work with access granted by you. The learning history, the conversions and the audiences stay with you even if the contract ends.

We prefer it this way because account history has value. An account with months of data usually performs better than one starting from zero.

Do you work outside Pará?

Yes. In-person meetings happen in the Belém metropolitan area, and remote work covers companies anywhere in Brazil, by video call, WhatsApp and email.

Campaign management happens inside the platforms, so distance does not change the delivery. What changes is the format of the meetings.

About us

Our company details, in the open

Advertising involves the client's money. That is why our registration details are visible on this page and can be checked with the Brazilian federal tax authority before any contract is signed.

Legal name
PROPULSÃO - Consultoria e Agência de Comunicação e Marketing LTDA
Trading name
Propulsão Marketing
Company tax ID (CNPJ)
45.364.190/0001-64 — Head office
Incorporated on
19 February 2022
Primary activity
73.11-4-00 — Advertising agencies
Legal form
206-2 — Limited company · Micro-enterprise
Address
Alameda da Paz, 4785 — Centro
Marituba/PA · CEP 67.201-075 · Brazil
Business hours
Monday to Friday, 8am to 6pm (Brasília time)
In person in the Belém metropolitan area, remote across Brazil

Contact

Talk to us

Tell us what your company sells and we will say whether there is a campaign for it. We reply within one business day.

Or send by email

On sending, your details open a WhatsApp conversation and are used only to reply to you, as described in our Privacy Policy.

WhatsApp and phone (91) 98115-0103

Monday to Friday, 8am to 6pm

Email contato@propulsaomarketingagencia.com

For proposals, contracts and invoices

Address Alameda da Paz, 4785 — Centro

Marituba/PA · CEP 67.201-075 · Brazil

Company Tax ID 45.364.190/0001-64

PROPULSÃO - Consultoria e Agência de Comunicação e Marketing LTDA

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